Competitive Analysis


Competitor: competitor name

Last edited by: John Smith

Last edited on: today's date

Competitor profile

  • Product: product details
  • Revenue: revenue number
  • Size: employee count

Competitive advantages

List the key competitive advantages that we have against this competitor:

  • advantage #1
  • advantage #2
  • advantage #3

Market segmentation

Competitor Our company Notes
Target market
Verticals
Market share

Product comparison

Competitor Our company Notes
Product Overview
Pricing
Feature 1
Feature 2
Feature 3

SWOT analysis

Strengths Opportunities
  • item 1
  • item 1
Weaknesses Threats
  • item 1
  • item 1

Marketing strategies

Detailed marketing strategies to win against this competitor:

  • strategy #1
  • strategy #2

Reference

Related materials:

  • link to competitor's product page
  • link to competitor's pricing page
  • other useful links and information